[Blank news] Blank Corporation communicates with customers through social ... Leading Commerce Market Innovation
- 관리자
- 2018.07.06 18:05
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blank Corporation is leading the innovation by challenging the market with '3C (Contents, Communication, Consume)' strategy.
The Blank Corporation operates 18 brands of its own and is changing the dominance of the commerce market.
In February 2016, the company, which started as a contents-based commerce company 'Blank TV', changed its name to 'Blank Corporation' and became a lifestyle brand.
Three months after its establishment, it achieved cumulative sales of KRW1.5 billion and last year recorded KRW50 billion in annual sales.
In particular, it will attract 10 billion won of investment from 'Softbank Ventures' in the same year and is looking for IPO.
Blank holds a beauty, its 18 brands in various fields such as healthy living, fashion, pet where such 'European body,' 'Dr. Wonderland, "" Black Monster "," Space 0100 ".
Currently, there are about 230 brand-integrated products.
Blank communicates with customers through social media rather than platform. It is different from the existing commerce that department store, mart, and drug store communicated in the offline store.
It explores life patterns and complements disadvantages to create products that consumers want.